In the “United States of Social Media” Instagram is definitely the “Show-Me” state. To be successful on this platform requires some diligence and an affinity for your mobile device. You can stage artistic photos or share pictures as you take
Author Marketing Mastery #28: Google Plus for Authors – More Plus or Minus?
Since 2011, the launch of Google+ has confounded many authors. The on again, off again advice from marketers has made it as confusing as all the offerings Google Plus presents. Do it? Don’t do it? Why do it? Why not?
Book and Author PR 101: Five Reasons Press Releases Still Matter
Our thanks to book publicist Claire McKinney of Claire McKinney Public Relations for this contribution on the continued value of engaging press releases! I have heard directly from book review editors that they toss the materials that come with review
128 Words Writers Can Use Instead of “Very”
We hope you all had a Happy Independence Day! Reminder that from now until July 15, use promo code INDIE16 and join the Winner Circle for a full year for just $39.95, $20 off the annual membership. Our author resource
Author Marketing Mastery #27: Pinterest for Authors
Happy Independence Day! As we celebrate America’s independence this weekend with barbecues and fireworks, we celebrate authors’ independence as well. From now until July 31, use promo code INDIE16 and join the Winner Circle for a full year for just
Five Online Freebies for Authors
Once in a while we come across some great online freebies and rather than just sharing on social media, we thought we’d gather up a few today in a single post full of free stuff to check out during your
Use This Formula to Create Your Author Brand Positioning Statement
Our thanks to personal branding consultant and award-winning author Nancy Blanton for this guest contribution! Here’s how to create an author brand positioning statement you can be proud of: Like a kid in a candy store, I used to love