Our thanks to journalist and author Laura McNeill for this guest post. Getting involved and being active on social media is a must-do when building your author platform! And, sure, it’s easy to put off signing up for Facebook, Twitter,
Our thanks to our “go-to” video book trailer producer Evan Staley for this guest post. And, attention all authors, Evan W. Staley Films has changed to Ink 2 Cinema, a company completely devoted to marketing books through the video process.
It was an exciting weekend for book geeks around the southeast when the Southern Independent Booksellers Association (SIBA) celebrated its 40th anniversary in Raleigh, NC. Hundreds of booksellers attended, all there to catch up on industry trends and see what
Today’s authors don’t just write. They advocate, they promote, they market, they publicize, they sell, and they influence. And many, as you’ll see from the four varied examples here, are making an ever bigger impact on the publishing landscape itself
Our thanks to book publicist Claire McKinney of Claire McKinney Public Relations for this post! Having been raised by an academic who learned everything from a book, when I decided to return to New York City to be a professional
I heard a factoid at the recent Decatur Book Festival that over 800 books are launching each day. Yikes. That means when it comes to launching our own book, including creative book announcements, we’d all better be thinking about how
Imagine getting new “radio”-style talk show to listen to and inspire you any time you like. We love podcasts for their convenience and easy delivery, but also for the creative and useful content they can offer authors. These five great