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self-publishing

Show Me the Money! How to Build a Sustainable Income as an Author

Show Me the Money! How to Build a Sustainable Income as an Author

Following on from our Sunday post about Publishing Options, the first of our 52 week Author Marketing Mastery series, one key consideration for authors is how they’re going to make a buck with the book, or make a buck while

Shari Stauch January 5, 2016 Author Marketing, Publishing insights, Writer Events, Writer Tools & Tips Read more

Self-Publishing 101: Front Matter and Back Matter—More Competitive Editorial Strategies for Making your Book Stand Out

Self-Publishing 101: Front Matter and Back Matter—More Competitive Editorial Strategies for Making your Book Stand Out

Our thanks to book publicist Claire McKinney of Claire McKinney Public Relations for this post! In a previous post I talked about how to make sure your book isn’t discarded by a review or media outlet because it “looks” self-published. 

Shari Stauch October 25, 2015 Publishing insights, Writer Tools & Tips Read more

Five Key Book Publishing Paths: Infographic

We’re big fans of editor Jane Friedman, her advice and candor, and impressed with her latest offering, a handy one-sheet about the primary paths to publication. Prepare yourself – it’s a whole lot of information! Says Friedman in her blog

Shari Stauch May 25, 2013 EBook Publishing, Publishing insights Read more

Authors Beware: Scams and Scoundrels

(Graphic courtesy FreeDigitalPhotos.net) It was bound to happen in a once relatively quiet industry of readers, writers and thinkers. With the digital revolution came a large army of mercenaries, apparently keen to prey on the ever-fragile ego of an author.

Shari Stauch May 7, 2013 Author Marketing, Author Websites, Publishing insights, Writer Tools & Tips Read more

Why Big Authors Are Turning to Self Publishing

We found it interesting that famed author Anne Rice shared a link via Facebook yesterday from an April 16 New York Times article, New Publisher Authors Trust: Themselves by Leslie Kaufman. The article (view full text in the link) discusses

Shari Stauch April 19, 2013 Author Marketing, Publishing insights Read more

How to Raise Funds for Your Book Project

If you’re considering self-publishing your book, or working with a hybrid publisher, there will be costs involved. Beyond the time that’s gone into your book, you’ll be investing cold, hard cash in everything from editing and cover design to setting

Shari Stauch February 13, 2013 Author Marketing, Author Publicity, Author Social Media, Author Websites, EBook Publishing, Publishing insights, Writer Tools & Tips Read more

Free Author Resources from APE: Author, Publisher, Entrepreneur

We don’t do book reviews on this site (there are too many great review sites out there already!), but this particular book AND its website full of useful links and free downloads is worth the read for every emerging author,

Shari Stauch February 1, 2013 Author Marketing, Author Publicity, EBook Publishing, Publishing insights, Writer Tools & Tips Read more
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