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Author Publicity

Getting Your Author Bio from Drab to Fab!

Getting Your Author Bio from Drab to Fab!

Our thanks to literary publicist Lynda Bouchard for this guest contribution about crafting a better author bio to draw in your readers… What I Learned About Story Telling While Polishing a Match.Com Profile & the Take Away for Authors I

Shari Stauch June 22, 2017 Author Marketing, Author Publicity Read more

8 Tips to Keep in Your Mind When Seeking Book Reviews

8 Tips to Keep in Your Mind When Seeking Book Reviews

Our thanks to literary publicist Claire McKinney for this guest contribution! When I worked for publishing houses in New York City there was a debate about book review coverage: Does seeking book reviews really sell books?  The answer is sometimes

Shari Stauch April 20, 2017 Author Marketing, Author Publicity, Author Social Media, Publishing insights, Writer Tools & Tips Read more

PR 101: 4 Things to Consider for Your Author Photo

PR 101: 4 Things to Consider for Your Author Photo

To have a decent author photo, you don’t need to look like a model or a movie star, but spending the time to get a decent picture will make a difference. It is important to make the best possible first

Shari Stauch March 19, 2017 Author Publicity Read more

5 Creative Ways to Market Your New Book

5 Creative Ways to Market Your New Book

Thanks to author/blogger Cassie Phillips for this guest contribution. For any self-published author, the marketing process is nearly as important as the actual writing. Without the support of a publishing house team around you, getting your work out to the

Shari Stauch March 5, 2017 Author Marketing, Author Publicity, Author Social Media Read more

Book Marketing: The Will to PREPARE Precedes the Will to Succeed

Book Marketing: The Will to PREPARE Precedes the Will to Succeed

Our thanks to literary publicist Lynda Bouchard for this guest contribution The will to prepare is more vital to your success as an author than your will to succeed. Here’s why: If you don’t have a solid game plan in

Shari Stauch February 23, 2017 Author Marketing, Author Publicity Read more

5 Ways Ernest Hemingway Had It Easier

5 Ways Ernest Hemingway Had It Easier

Our sincere thanks to author and famed cartoonist Bob Eckstein (Footnotes from the World’s Greatest Bookstores) for this guest contribution! Your book comes out. The champagne cork has popped. You contact your alumni newsletter. You have a spanking new designated

Shari Stauch February 13, 2017 Author Marketing, Author Publicity, Author Social Media, Reader Events Read more

Creating Your Perfect Author Bio – Long and Short Form

Creating Your Perfect Author Bio – Long and Short Form

Our thanks to book publicist Claire McKinney of Claire McKinney Public Relations for this contribution! When I was young and naïve, I thought the bios you read in theater pro grams and on the backs of books were written by

Shari Stauch February 2, 2017 Author Marketing, Author Publicity Read more
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