I’m a bit of a skeptic (okay, total skeptic) when it comes to all these book sale platforms. First, because they can be complicated, too complicated for the average bear. Second, because I’ve tried some in past that just wouldn’t
Innovative Help for Authors: Profitable Author Institute
Here’s an innovative way some key publishers, authors and experts have collaborated to create a program for aspiring and emerging authors. WWW’s Shari Stauch said, “I’m thrilled to be a part of this group of amazing talents pooling their resources
Understanding SEO – Necessary Skills for An Author’s Virtual Life
Our thanks to consultant Lisa Wheatly for this guest contribution. The virtual life is so widely spread that attracting visitors has become a really tough challenge for today’s website and blog owners. Statistics say that the number of websites online
Author Marketing Mastery #49: The Untapped Potential of Author Cross Promotion
Author Cross Promotion happens when two or more authors agree to promote each other’s books to the mutual benefit of each author. How does it work? Well, like any good cross-promotion, it needs to be a win-win for the authors
4 Reasons to Start a Blog If You Want to Sign a Book Deal
Our thanks to Dustin Ford for this guest contribution! Is publishing a book one of your biggest dreams? If the answer is yes, you must be willing to do whatever it takes to turn your wish into reality. Convincing a
Author Marketing Mastery #43: Finding & Attracting Book Clubs for Best Word of Mouth Value!
If you want to get people talking about your book to their friends and neighbors (and word of mouth is key to your book going viral) then book clubs can be the holy grail for authors. Let’s talk a bit
Author Marketing Mastery #21: Seven Sizzling Author Website Analytic Tools
Now that we have a great author website, blog, and plenty of creative content we can rub our hands together and look forward to… what? Well obviously the long-term goal is building readership and book sales. But keeping track of