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Reader Events

Indie Author Day: How a needs-based approach has created a national library event

Indie Author Day: How a needs-based approach has created a national library event

The indie author community is growing–and so is the demand for books from indie publishers, at both booksellers and libraries. How do you harness that community and create an impact? That was the question waiting to be answered in early

Shari Stauch August 8, 2017 Reader Events, Writer Events Read more

Five Reasons to Celebrate Independent Bookstores

Five Reasons to Celebrate Independent Bookstores

Our thanks to author Bob Eckstein for this guest contribution. In the past three years I’ve heard a lot of stories (over 300 documented) that took place in bookstores as part of my research which has shaped my appreciation for

Shari Stauch April 6, 2017 Reader Events, Writer Events Read more

5 Ways Ernest Hemingway Had It Easier

5 Ways Ernest Hemingway Had It Easier

Our sincere thanks to author and famed cartoonist Bob Eckstein (Footnotes from the World’s Greatest Bookstores) for this guest contribution! Your book comes out. The champagne cork has popped. You contact your alumni newsletter. You have a spanking new designated

Shari Stauch February 13, 2017 Author Marketing, Author Publicity, Author Social Media, Reader Events Read more

Pulpwood Queens: Connecting Authors with Readers in a BIG Way!

Pulpwood Queens: Connecting Authors with Readers in a BIG Way!

Each year, over Martin Luther King day weekend, a cast of brilliant authors gather with hundreds of book clubbers from across the country in a two-day festival of book discussions and themed book events. It’s called the Pulpwood Queens Girlfriend

Shari Stauch January 15, 2017 Author Social Media, Reader Events, Writer Events Read more

Winner Circle Makeover: New Calendars and Competitions!

Winner Circle Makeover: New Calendars and Competitions!

Just in time for holidays, we’re excited to announce that our Winner Circle calendar of competitions, book festivals, writers conferences and retreats has been overhauled to make your hunting happier! 1. Easier to Find and Enter Competitions First, we’ve broken

Shari Stauch December 21, 2016 Author Marketing, Author Publicity, Reader Events, Writer Events Read more

Are Book Signings Too Old Fashioned?

Are Book Signings Too Old Fashioned?

Our thanks to author and creator of FundsForWriters.com C. Hope Clark for this insightful guest contribution! This past week, a new author with a newly-released book asked how I approached libraries about holding book signings. The question took me aback

Shari Stauch December 15, 2016 Author Marketing, Reader Events Read more

Author Marketing Mastery #49: The Untapped Potential of Author Cross Promotion

Author Marketing Mastery #49: The Untapped Potential of Author Cross Promotion

Author Cross Promotion happens when two or more authors agree to promote each other’s books to the mutual benefit of each author. How does it work? Well, like any good cross-promotion, it needs to be a win-win for the authors

Shari Stauch December 4, 2016 Author Marketing, Author Social Media, Author Websites, Reader Events Read more
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