LinkedIn is a social media marketing tool too often overlooked by authors as “that’s for business” or “it’s just about finding a job.” Nothing could be further from the truth. LinkedIn packs a serious marketing punch, primarily through its groups,
How to Find Readers on Riffle
Riffle is (yes, another) new platform promising to connect publishers, authors, books and readers, and bring book discussions into the Facebook Newsfeed. But by using the best features of many of the best social media sites, they may have stumbled
You’ve Written a Blog Post: Now What?
Writing a great post is only one step of the author blogging process. Once you’ve written that post, you’ll need to make sure it’s out there in the big, bad universe and going to work for you (while you work
The Birth of Screwpulp: A New EBook Marketplace
Thanks to Richard Billings, founder and CEO of Screwpulp, for this guest post! I read my first book when I was 3 years old. It was, of course, Green Eggs and Ham. I didn’t so much immerse myself in Seuss’
Author Marketing: Calling Card Strategy
Ah, remember the days of calling cards? Those elegant slips of fine paper that announced a visitor, adorned only with a gentleman’s name… later his address… and later still, well, everything but his shoe size. Of course you don’t remember,
Indie Author Marketing: Even Independence Needs Direction
Thanks to author (and WWW team member) Jacqueline Gum for this guest post, timely on the heels of our look at author scams and scoundrels… Somebody has to show you how to walk before you do, but eventually you walk
Build the Perfect Author Support System
Thanks to best-selling author Martin Crosbie for this guest post! (Graphic courtesy FreeDigitalPhotos.net) There are things that occur organically when you’re a new, self-published author, and if you allow them to, they’ll help you succeed. It’s easy, you just have to