When each of us sets out to write a book, we have an audience in mind. In the end, marketing our book is all about finding that audience. Here’s how a few of our folks have been finding theirs: Charity
Give Your Author Website a Tune-Up
Sometimes it isn’t more content you need, just a better way to find it. Because the information superhighway has become so clogged with traffic, to get found today requires you to carefully organize each bit of info on your author
The Best Social Media Networks for Authors
Social Media Examiner ran a great piece by content marketing expert Patricia Redsicker on July 23rd about Digital Trends for 2013. Some interesting research results from the 2013 Infinite Dial Report by Edison Research reveal that internet usage, including online
Robert Galbraith vs. JK Rowling: A Case for Author Branding!
A week ago it was revealed that The Cuckoo’s Calling, written under the pseudonym of Robert Galbraith, was really written by J.K. Rowling of Harry Potter fame. The book went from a respectable 8,500 in sales in three months for
Twitter for Authors: Favorite, Retweet or Reply?
The question comes up a lot – is it better to “favorite” a tweet you like, or “retweet” it. And what about “@reply?” Here’s the least you need to know: Favorite Clicking Favorite on a tweet is more often used
Five Tips to Start a Thriving Writers Group
The best thing I ever did for my writing was to join a writers group. When I relocated from Chicago to Charleston, SC, I bumped into a local group (a chapter of the South Carolina Writers Workshop) and was enthralled
How to Make Your Author Website User Friendly
Yes, readers want to get to know authors and their books. But when is information “TMI” – too much information? According to WWW website designer Kendra Haskins, “Always view your site from the prospective of a visitor. They’re not going