Your website is up and running; you’re ready to blog, host guest blogs, write guest posts. And now it’s all beginning to feel a bit overwhelming. “Feeding the beast” to provide new content on a regular basis can become a
Author Marketing Mastery #17: Use Google Alerts and Trends to Improve Content AND Reach
Have you thought about how you can use Google Alerts and Google Trends to build your author PR and marketing connections, improve your blog content and expand your reach? Google Alerts is truly one of the most useful free author
Author Marketing Mastery #15: Guest Blogging to Expand Your Influence and Readership
A special welcome today to all those joining us from this weekend’s IBPA Publishing University in Salt Lake City, Utah. A great event with plenty of connecting – we hope this particular post on guest blogging wisdom will help lead
Author Marketing Mastery #14: Blogging – How Long, How Often and What to Blog
As we’ve outlined in our recent posts about websites and SEO, we encourage authors to include blogging as part of your overall marketing strategy, because a blog is what helps you hunt down new readers, keeps those readers coming back
20 Best Writing and Editing Tools You Can’t Miss in 2016!
Our thanks to writer and educator Leona Hinton for this guest contribution! Another year has come and gone, and everyone has made their New Year’s resolutions. But as January comes to a close, the excitement can wear off, and so
Author Marketing Mastery #3: Metadata – Why It Matters to Your Author Marketing
Metadata – it’s critical for the best “view” of your book. You’ll hear the term often in book marketing. In a nutshell, metadata is the information (data) you or your publisher needs to provide about (meta) your book or ebook
52 Ways to Improve Your Author Marketing Expertise in 2016
Tonight, we’ll all enjoy ringing in the new year (or sleeping through it). But tomorrow, we embark on the first day of that new year, full of new plans, new hopes, new goals and new resolutions. Here at WWW, we