Here’s an innovative way some key publishers, authors and experts have collaborated to create a program for aspiring and emerging authors. WWW’s Shari Stauch said, “I’m thrilled to be a part of this group of amazing talents pooling their resources
Pitching Journalists: 4.5 Ways to Get Your Pitch Noticed & Hit a Home Run!
Our thanks to literary publicist Lynda Bouchard for this guest contribution, just in time to meet those New Year’s pitch resolutions! Pitching journalists is one of the things I love the most about the work I do for authors. It
Winner Circle Makeover: New Calendars and Competitions!
Just in time for holidays, we’re excited to announce that our Winner Circle calendar of competitions, book festivals, writers conferences and retreats has been overhauled to make your hunting happier! 1. Easier to Find and Enter Competitions First, we’ve broken
Author Marketing Mastery #48: Cause Marketing – When Book Sales Benefit Charity (and Vice Versa!)
On the heels of Black Friday and Cyber Monday comes #GivingTuesday, so this is a particularly timely installment! We’re big fans of cause marketing when it comes to books because it fits into our whole “Win” mission. Partnering with a
Author Marketing Mastery #46: Getting Book Reviews That Matter!
Getting book reviews may be one of the toughest challenges an author will face. It seems sometimes that no matter how diligent you are about giveaways and pitching book reviewers, those reviewing parties can be slow to respond. True, reviews
Author Marketing Mastery #45: Five Big Ways Writing Competitions Give You a Marketing Edge
We’re big fans of writing competitions; it’s why we maintain a calendar list of them in our Winner Circle. Contests offer prizes, prestige, publicity, and sometimes even publishing deals. Here are five advantages that entering writing competitions can offer your
5 Ways To Handle The Media When Your Pitch Hits The Ditch
Following our recent Author Marketing Mastery installments on Seeking Press Attention and Crafting the Perfect PR Message, literary publicist Lynda Bouchard offers up some insights into what to do when your book’s media pitch hits the ditch! You have spent